Sustainability is a question of responsibility for AIDA Cruises. An intact environment, our dedication to our guests, employees and the wider community and sustainable management are basic prerequisites for us to be able to offer successful cruises in the future.
We are committed to the environment
In practice, this means acting with foresight, investing in more efficient technology and working in close cooperation with science and research partners. Our objective is to use resources effectively and, where possible, restore technical and biological cycles. We already consider the eco-friendliness and potential for recycling of an item when acquiring our products.
We assume social responsibility
The key values of our company are tolerance, trust and mutual appreciation and respect for cultural diversity. Our employees are the bedrock of our corporate philosophy, and we constantly invest in providing them with both basic and advanced training. We are mindful of acting sustainably and ensuring fair working conditions for our contractual partners and suppliers too. We share our success with the community.
We focus on achieving responsible growth
We want to be pioneers - in an economic, social and ecological sense. In order to improve and develop our company even further, we promote dialogue and interaction with our guests, partners, friends and critics.