At AIDA we do our best every day to make sure that our guests always feel comfortable and well attended to on their vacation whether on board or on land. This commitment was honored once again with the German Fairness Prize 2015. In cooperation with the n-tv new station, the German Institute for Service Quality conducted an extensive consumer survey, obtaining around 45,000 customer opinions on more than 400 companies. AIDA ranked first and is thus is the company with the best scores in the cruise industry. The Germany-wide survey focused on topics such as the price/benefit ratio, the reliability of the products, services or company statements as well as the transparency in the information about pricing, product and contractual responsibilities.
Trust is the basis for successful and, above all, long-lasting relationships with our guests and sales partners. For this reason, we are especially delighted that consumers in Germany selected AIDA Cruises as the most trustworthy brand in the “Cruise Line” category in Europe’s largest consumer survey for the fifth year in a row in 2015. As a result, we were recognized with the prestigious Pegasus Award.
AIDA Cruises was also honored as the service champion for the fifth year in a row in 2015. AIDA is thus the industry winner in the category Cruise Lines and achieved the highest value in experienced customer service. In the overall ranking of all 1,989 companies from 232 industries, AIDA also achieved a gold ranking. We aspire to not just fulfill the expectations of our guests, but exceed them. This award confirms the guest satisfaction experienced by AIDA’s travelers.